At Adaptive Lab we regularly hold events to discuss the challenges, trends, innovations and accolades of digital across a variety of industries as we believe that developing our skills and understanding of this rapidly changing landscape is sometimes best learnt from one anothers experiences. If you would like to join us for future events then email email@example.com and we will keep you in the loop.
One of our most popular series of events over the last year has been Harnessing Disruption. Following the success of the last three, we saw the fourth in the series on 20th November, which as with previous Harnessing Disruption events was orchestrated around the topic of disruption in media.
Joining us were 3 fantastic speakers, Chris Maples former VP of Spotify Europe, Nick Haley Director of UX at The Guardian and Prashanth Naidu founder of startup Rezonence. By 6:30 a superb audience of over fifty people had piled in through the Adaptive Lab HQ doors to be greeted by flowing wine, craft beers and Filipino tacos - the night was in full swing!
This video features Chris Maples, former VP Spotify Europe and his talk “Thoughts have power”.
Chris’ presentation covered a multitude of topics all things internet and digital. Chris opened with a poignant remark on how it is almost impossible to keep a pace with the digital landscape. He really pushed the importance of working with a mobile first mindset and pressed the audience to really take this seriously as the impact the rapid shift to mobile will have on their companies should not be underestimated.
Next he touched on the ‘Internet of things’. Using a chart he showed how the iPhone in a short space of time became a utility as opposed to a luxury and suggested that wearables are likely to follow suit.
Chris then discussed Facebook and their strategy that aspires to take them way beyond the realms of what they initially set out to do. This week they announced that they are to launch Face Work. Sounds like Facebook for work right? No. This is cleverer than that - they’re playing on their strength in online identity and are looking to launch a software platform that could compete with the likes of Google Drive, Microsoft Office - creating a collaborative platform for businesses to work on. This isn’t social media, this is a business tool. Chris believes that a company like Facebook will stand the test of time because they constantly look to expand their capabilities.
Next he discussed the illusion of how businesses feel like tech controls the world, which isn’t the case. Consumers control the world, however technology makes everything easier for them so in turn businesses have to operate and reach their consumers by operating through technology because if they don’t consumers will go to ones that do.
Leadership was another topic discussed and which Chris was very passionate about. He maintains that if businesses are going to remain innovative and progressive, leaders need to empower their employees to be comfortable with making mistakes because if you’re not, you’re not trying hard enough. To release, reiterate and repeat. Good leaders need to be passionate and focused but brilliant leaders know when to change and to move on to a new way of doing things. Flexibility is key on the route to achieving any goal.
If you would like to be a part of our next event then email firstname.lastname@example.org and we will get you signed up to our calendar so you never have to miss out again!